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THE LYLA STORY
LYLA Cosmetics was founded by a mother and daughter team, Latrice Terrell and India Smith, who were vastly interested in the beauty industry. This mother and daughter duo were driven to inspire, motivate, encourage, and uplift women throughout the world to love themselves individually through maintaining a high level of confidence and self-efficacy. The two became exceedingly driven to design and produce a high quality brand of cosmetics that would be both affordable and healthy. The founders of LYLA govern themselves in branding a line of cosmetics that is dedicated to inspiring every woman to discover and explore the beauty that lies within her.
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Love Your Look Always
-Latrice (Nolley) Terrell
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